How can a small local business with no marketing budget use social media to attract more customers?
Last Updated: 27.06.2025 04:00
Price
Good marketing is doing this well.
Perception
Why do a lot of autistic people not know how to style their hair?
Marketing is balancing and organising all the factors that create an exchange between buyer and seller, including:
Product
If you are in business, you ARE “marketing”. If you don't have a PROMOTION budget, you are marketing badly.
Ryan Lochte’s wife Kayla reveals ‘painful’ divorce after seven years of marriage - New York Post
Processes
Place
People
Utilising social media means allocating resources to that endeavour - so you must have a budget of some sort.
AND Promotion> (Advertising, PR, Personal Selling and Sales Promotion - Digital or analogue)
as well as uncontrollable factors (Politics, Economics. Social-cultural issues, Legal & compliance requirements, Technology, Ecology, Ethics, and Demographics.